100% true. He doesn’t care about the people on his site. He just watches his Adsense totals climb. We need to use this energy to grow SET and show him what real community is about. Invite people everyday. Share and invite on social media, share and invite via email, co-workers, people you run into, etc.His "flourishing" will turn to floundering with the attitude he has. I may be wrong but I think he sees everyone as clicks/profit , not community.