Econ Smith & Wesson to Change Company Name

Howard Law

DMR

CZ Fan
Jun 4, 2015
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I thought this was only for another division, and that the actual name is still going to be S&W
 

TattooedGunner

Frontiersman
Mar 31, 2015
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Cedartown, GA
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WTF. That's like CoacCola changing its name to soda pop.

Not really.

S&W firearms will still be S&W firearms. Smith and Wesson bought a bunch of other companies. They are basically just restructuring the business to make American Outdoor Brands Corp the parent company and Smith and Wesson a subdivision of the big parent company.
 
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karlvv

The LEGEND
Kalash Klub
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Apr 3, 2015
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Not really.

S&W firearms will still be S&W firearms. Smith and Wesson bought a bunch of other companies. They are basically just restructuring the business to make American Outdoor Brands Corp the parent company and Smith and Wesson a subdivision of the big parent company.

Yup. Dont want the smith name on every product they sell because it will turn off certain groups. Makes good business sense and the guns will still be S&W.